As the need of transferring data between computers increase, people require a portable storage device by which they can transport much of their data safely and easily. For that reason – jump drive, or flash drive as it is more commonly known – has been invented at the beginning. Nowadays the demand of flash drives is growing more and more that encourage flash drive manufacturer creating any development to make it more competitive. Compare to other storage devices especially floppy disk, flash drive offers more advantages. It has more compact size which fits in your pocket so that you may carry it anywhere. It can be operated faster - plug and play device - and also can store greater information which storage capacity can be ranged from 128 MB to 4 GB. With all of its advantages, business professionals are commonly used flash drive to transport their valuable files, while students utilize it to easily transport their assignments on the lab-school to their computer at home.

These days jump drives are available in a wide range of styles, colors, materials, and prices. You – as a small business or corporate business – can design your own jump drive; it is then called as custom jump drive. The new technology has allowed you to have your company name logo as well as brand images imprinted on the drive. This is a new way of promoting your businesses – a smart marketing strategy that relatively inexpensive but surely can enlarge the effectiveness of a marketing presentation to let anyone know your company profile, its products and or services produced. For now marketing presentations are being more attractive by using jump drives as gifts. After all, businesses hope to be more likely gain a better leverage to the audiences.